Top 10 Best Free SEO Tools
It’s critical to have a search engine optimization (SEO) strategy in place alongside your content strategy when developing content for the web. As a result, your postings will be as optimized as possible. SEO tools can assist you in identifying strategies to improve your site’s discoverability.
For beginners, SEO can be intimidating, but there are various free SEO tools that are equally as effective as their commercial equivalents.
The following is a list of ten of the top free SEO tools.
Best free on-page optimization tools
Rank Math is a Plugin that aids in the content optimization of your website. It makes it easier to create meta titles, descriptions, and organize your data. To use this plugin, simply download the latest it on your WordPress website.
Benefits
Rank Math assigns an SEO score to each page of your content. When you tell this plugin what term you want to target, it provides strategies to improve your ranking for that keyword. You may also find and replace broken links on your site, as well as redirect URLs to new sites.
The Yoast SEO plugin makes optimising your WordPress site and identifying content gaps a breeze. To begin, install and activate the Yoast plugin on your WordPress site.
Benefits
You may use the Yoast plugin to improve and adjust your content in three ways: SEO, readability, and social media. Yoast allows you to customize your site’s meta descriptions, titles, canonical URL, label index/no-index pages, and other backend options. This plugin will assign a readability score to each post based on sentence and paragraph length as well as other factors. Yoast also provides some great features that can help you boost the ability of your posts to be shared on social media.
Best free keyword research tools
Google Trends —
Google Trends, as the name implies, allows you to track the popularity of subjects and trends in your business over time. Use this tool to spot current trends and tailor a timely and relevant content marketing strategy based on that knowledge.
Benefits
Google Trends provides a clear picture of how individual trends evolve over time, as well as how people’s search patterns alter in response to them. Start by typing a keyword into Google Trends. You’ll be able to see how much interest there is in that issue over time, which regions have the highest interest, and what other keywords people are searching for that are relevant to that question. This tool works best when used in conjunction with other keywords to display trend comparisons over time.
When searching for a keyword or phrase, Ahrefs’ Keywords Generator is a lite version of the full tool that will offer you the top 100 related keyword ideas. Enter up to 100 keywords in the search bar to use this free tool. You’ll get a list of the top 100 keywords linked to your search, along with their search volume since the data was last updated, and keyword difficulty for the first ten keywords on the list.
Benefits
This tool gives users a taste of what the complete Ahrefs tool can do and is ideal for anyone who wish to look at various industry keywords. You may now examine the top 50 questions connected to those keywords in addition to the keywords.
Ubersuggest is a free SEO tool that helps users come up with new content ideas and keywords. This tool will provide you with a high-level overview of the keyword you’ve entered. Because the tool also gives you relevant long-tail keywords and recommends content ideas based on the term, it’s a terrific tool to utilise when looking for fresh ways to fill your social media or content schedule.
Benefits
You’ll see the monthly search terms volume, how competitive it is to rank for, and the normal cost per click when you run a keyword search. The programme will also tell you how many backlinks a site should have in order to rank for that keyword.
Best free SEO tools for analytics
Google Search Console (GSC), formerly Google Webmasters, is a tool that lets you understand how Google crawls and indexes your website. Create an account with Google Search Console and add your website as a property to the account. After you’ve added your domain, you’ll need to verify that you own it before you can use any of its features.
Benefits
Google Search Console has a number of useful functions, one of which is that it can assist you in diagnosing technical issues with your website. It can also assist you in determining whether keywords or content on your site are ranking.
To check if your SEO efforts are paying off, look at your site’s accessibility to see where your visitors are coming from. After making post adjustments, you may notice an increase in traffic, but that traffic could be coming from another source, such as social media. Google Analytics gives you detailed information about your website visitors as well as real-time data.
Sign into Google Analytics and connect your website with an existing Google account. Pair it with your Google Console account to get the most useful SEO data. When you connect the two platforms, you’ll be able to see what keywords people are using to reach your site, as well as determine your click-through rates for those keywords.
Benefits
Google Analytics allows you to track how visitors interact with your site. You’ll be able how many people are attending your site, where they’re coming from, how long they’re staying on the page, and much more with Google Analytics.
SEM Rush —
SEM Rush, like the other programmes described above, offers a free version of their powerful tool. SEM Rush can assist with keyword research, on-page SEO audits, content optimizations, rank tracking, and much more, in addition to link building. To use these features, sign up for a free account.
Benefits
The Backlink Analysis and Link Building Tool from SEM Rush gives you a detailed look at your backlink profile. The Link Building Tool’s free version limits you to 100 domains, but you’ll be able to track your referring domains and backlinks over time, including gains and losses, as well as your backlink authority score. The tool assists you in identifying places where you may increase your link-building efforts or obtain greater internet visibility.
